cheers one the beach with beers

Why Your Brand Should Consider User-Generated Content

Posted by Haley
July 28, 2016

Behind this happy Hawaiian brewing company is a dedicated following that proves the worth of user-generated content (UGC) on social media. Positivity and an island feel are at the heart of the Kona Brewing Co. marketing strategy, and you can . . . Read More

Instagram Ads: Pain or Profit?

Instagram Ads: Pain or Profit?

Posted by Haley
December 7, 2015

There has been a great deal of buzz surrounding the recent roll-out of Instagram advertising for both big and small businesses. Most of this buzz has been about the effectiveness and profitability of ads as well as the question of how . . . Read More

Dog Looking Expectantly

How to Get The “Like”

Posted by Haley
November 23, 2015

Images have an impact, especially when it comes to Facebook page likes. Before you even clicked on this blog, the cute dog picture caught your eye. I noticed trends on SOCi’s platform that particular images often had higher SOCi Scores than . . . Read More

What Can SOCi Do For You?