The Franchise Guidebook for Localized Social Advertising

What every national franchise brand needs to know to fully leverage localized social advertising.

Local social advertising has become the go-to digital marketing strategy for businesses large and small, and for good reason. With the decline of organic reach across social media channels, it’s tough to engage new audiences, let alone stay connected to fans and followers, without local social media advertising. However, managing an ad strategy for a franchise business with hundreds to thousands of locations is challenging. Fortunately, Facebook and other platforms are continually releasing technology to make it easier for franchisors and franchisees to team up on creative, content, ad budget distribution, performance tracking, and reporting. 

This guidebook outlines:

  • Why franchise businesses need to localize their ad strategy
  • The key platforms to utilize for local social advertising
  • Steps to achieve success and common pitfalls to avoid

Download the Franchise Guidebook for Localized Social Advertising now!


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