Finding a centralized platform that can help your multi-location business manage limitless local search and social pages for your communities, create a localized content strategy, and monitor its online reputation at-scale is a necessity. As a part of this content series, SOCi sat down with some of our customers and asked about their strategic approach to different components of localized marketing (LM). Our hope is that other marketers can read through the answers and learn best practices from companies that are excelling in LM!   As a company that strives to connect consumers with quality local attorneys, Martindale-Hubbell truly understands the importance of having a proactive localized marketing strategy for every community they serve. Learn from Social Media Specialist, Ben McHugh, on how Martindale-Hubbell, with the help of SOCi, developed a localized social strategy to connect their consumers with the types of local attorneys they’re looking for. With so many people switching to digital due to the pandemic, Martindale-Hubbell also found success in monitoring and responding to local reviews.  

Q&A with Martindale-Hubbell

 

Learn how you can bring your localized marketing plan to the next level with SOCi.