Engaging & Retaining Residents: The Power of Reputation Management
As a multi-family property marketer, you know that reviews and reputation management are critical to resident retention and acquiring new residents. But are you utilizing these channels to their full potential?
Your property’s reputation is a key factor for potential residents when they’re trying to decide where to live, with 94 percent of renters reading reviews during their apartment search. If your community’s star-rating is too low, the potential renters might not even bother reading the reviews before eliminating your community from consideration.
Watch on-demand now to hear from reputation management experts, Darcey Forbes, Chief Sales Officer at Modern Message, and SOCi’s Lyndsay Tadlock to learn:
- The importance of ratings and reviews to overall revenue
- 4 ways to retain residents with reputation management
- Key reputation management metrics to track