2019 LSM Benchmark Results Reveal Webinar
See the results of the 2019 Localized Social Marketing Benchmark and examples of what effective LSM looks like.
In this webinar session, SOCi CMO, Monica Ho and LSA’s Greg Sterling, will revealed the results of the 2019 LSM Benchmark, their latest collaborative research which was designed to help marketers understand the impact of localized social marketing to their respective businesses while providing good examples of what effective LSM looks like to help set a benchmark of success for practicing marketers.
The research examined the top franchise brands and their performance in LSM and concluded the top 10 brand performers are growing three times faster than their category peers based on a 5-year trend of each brand’s revenue growth rate to franchise brands currently setting the standard for localized social marketing in three key areas: localized presence, online customer care, and local community engagement.
Watch the on-demand webinar to learn:
- What the top franchise brands are doing to win in localized social marketing
- How you can leverage LSM to attract more customers
- Tips to increase engagement on platforms like Facebook and Google My Business