SOCi LISTENING

The most complete listening tool for multi-location businesses.

 

“As a franchisor with multiple brands, we need to be attentive to all customer conversations to stay competitive, best serve our members, and innovate against our digital strategy. The ability to listen to critical feedback and questions on our social accounts and beyond helped us provide virtual classes during the pandemic and allowed us to maintain members during a time when mass cancelations were occurring across the industry.”

 

Christian Betancourt, former Director of Digital Marketing (Paid, Social, & Local)

 

 

Fuel your brand’s growth by hearing what your customers and community are saying in real-time.

 

Online conversations about your business are happening all the time — but 96 percent of these are not directed at and do not mention a brand, which means that they often go unseen. A single comment can either turn into a viral PR crisis or a valuable business opportunity — how are you managing these important conversations and protecting your reputation across 100s or 1,000s of locations?

 

Introducing SOCi Listening — the elite listening product that gives you VIP access to every critical conversation happening around your business.
Learn more about social listening.

Experience Next Level Listening

  • Business Insights

    • Centralize corporate and local conversations happening on social and the web
    • Mitigate potential crises before they happen with smart alerts
    • Gain a holistic view of your business and use data to inform business decisions at the national and local level
  • User-Generated Content

    • Fuel an authentic content strategy with local user-generated content
    • Build awareness, increase engagement, and drive local purchase decisions
    • Empower local businesses to discover and share content relevant to their local market
  • Competitor & Industry Trends

    • Discover ways to be the best in your local market
    • Centralize competitive and industry insights at the national and local level
    • Benchmark and optimize social strategies based on current trends
  • Social Selling

    • Ensure you never miss out on local sales opportunities
    • Respond to potential leads while they’re hot and delight customers with prompt follow up
    • Save time with in-platform collaboration to route leads to the right locations

Take control of your online presence & exceed customer expectations.

Stay ahead of every potential disaster and every business opportunity with a simplified yet powerful listening solution that protects your reputation — at both the enterprise and local level.

 

SOCi Listening enables both national and local marketers to take advantage of the power of online listening. Improve brand oversight and alleviate business risk by leveraging localized listening feeds to monitor customer conversation and mitigate potential crises the minute they surface.

Dominate your local markets with effortless discovery of customer content.

Connecting with your potential customers is an imperative first step to driving traffic to your business. With SOCi Listening, you have a front-row seat to authentic and engaging user-generated content across 100s or 1000s of locations that you can use to enhance your own strategy and make those critical localized connections for your business.

Master your localized marketing strategy and drive growth for your business with SOCi Listening. Request your free demo today.

FAQs

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SOCi Listening allows your multi-location teams to track, share, and respond to the social and web conversations that matter most to your business from within the platform. You can monitor non-owned mentions of your brand, your competitors, products, events, and significant topics across a multitude of channels, and you can participate in those crucial conversations as they’re happening.

Checkout this resource: Anytime Fitness Utilizes SOCi Listening to Understand Conversations Around Their Brand

SOCi Listening allows you to gather rich consumer insights and create customer profiles to help better understand their likes and dislikes. With SOCi Listening, you can effectively communicate and respond to your customers to increase brand awareness, loyalty, and sales.

Check out this resource: How Social Listening Empowers Proactive Engagement With Consumers

SOCi Listening monitors public posts on Facebook, Twitter, Instagram, YouTube, and thousands of websites.

Quickly react to negative sentiment or a crisis by getting an alert through SOCi Listening and respond immediately. Set up Listening feeds around the topic so you can become proactive with the issue and avoid further negativity for your brand.

Whether you use listening to show the success of a new branding campaign or to poke holes in existing social content and see where you're missing the mark, Listening arms you with the data to make informed decisions. SOCi Listening can validate and prove ROI. Use the data you gather to benchmark the performance of new content and make changes based on your audience sentiment.

Check out this resource: How Listening to Social Conversations Transforms Your Sales Funnel

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