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SOCi is the marketing platform for multi-location brands. We empower businesses like Ace Hardware, Sport Clips, and Anytime Fitness to scale marketing efforts across all digital channels in a way that's brand directed, locally perfected, and data connected. As one central place to scale marketing, SOCi makes the impossible possible by enabling top brands and their locations to strengthen and scale their digital presence across limitless local search and social pages while protecting what matters most, their reputation. For more information on how SOCi can help fuel your localized marketing success - visit us at www.meetsoci.com or message us at [email protected].

Download Guide

Download the Consumer Behavior Index now and nurture a better relationship with your customers.

  • Meet a surprise celebrity guest
  • Try on luxury Maui Jim’s sunglasses & pick a pair to take home
  • Get a behind the scenes look at Petco Park
  • Enjoy craft cocktails & locally perfected cuisine


  • Per California State regulations (Current Guidelines Effective Through November 1, 2022) masks are required for individuals in all indoor public settings, regardless of vaccination status. Please bring your mask and wear it indoors.
  • Please bring your IFA 2022 Convention badge. This will satisfy proof of full COVID vaccine or negative COVID-19 PCR test requirements.
  • If you are showing any symptoms of COVID-19 or have had contact with anyone who has tested positive in the last two weeks, please stay home.


Relationships take work — especially when it comes to your customers. The SOCi Consumer Behavior Index asked more than 1,000 U.S. consumers to weigh in on their practices and preferences when interacting on and offline with local businesses. Download these exclusive insights that will guide you to nurturing lasting customer connections.


Top Takeaways from SOCi's 2024 Consumer Behavior Index

You'll learn about:

Customer Love Languages: Decode your customers' love language by exploring the most recent trends in local search for Gen Z, Millennials, Gen X, and Baby Boomers

Making a Connection: Understand the power of peer recommendations and current consumer preferences for interacting with businesses online

Love It or Leave It? Find out what consumers are saying about the adoption and use of AI in local marketing