THE GUIDE TO LOCALIZED MARKETING ROI FOR DISTRIBUTOR BRANDS

Learn how to measure, calculate, and showcase the results from your distributor brand’s localized marketing efforts.

Copyright © 2023

THE COMARKETING CLOUD FOR MULTI-LOCATION ENTERPRISES

Localized marketing is worth the investment.

With buy-in from dealers and distributors, localized marketing improves business metrics for distributor brands. This is true across local search, social, and reputation:

• 46% of all Google searches are linked to something local.
  
  
• 85% of consumers conduct online product research — 70% of these use a store locator.
  
  
• Localized content receives 12x the engagement rate than more general or “non-localized content.”

Dealer relationships and a lack of reporting or tracking capabilities can make ROI difficult to measure for distributor brands.

This guide showcases the essential elements you need to know to prove the impact of localized marketing and propel your brand’s ROI.

Download the guide to discover:

Where distributor brands struggle with localized marketing

The three areas of localized marketing you should invest in

How to begin tracking the ROI of your localized marketing strategy

The localized marketing ROI formula

ABOUT SOCi

SOCi is the CoMarketing Cloud for multi-location brands. We empower distributor brands like Le Creuset, ECHO-USA, and Ford to scale marketing efforts across all digital channels in a way that's brand directed, locally perfected, and data connected.

As one central place to scale marketing, SOCi makes the impossible possible by enabling top brands to strengthen and scale their digital presence across limitless local search and social pages, while protecting what matters most, their reputation.

For more information on how SOCi can help fuel your localized marketing success — visit us at www.meetsoci.com or message us at [email protected].