Localized marketing is worth the investment.

Localized marketing improves business metrics for property management companies. This is true across local search, social, and reputation:

  •  46% of all Google searches are linked to something local.

  • 85% of people look at online ratings and reviews when choosing which apartments to visit.

  • Localized content receives 12x the engagement rate than more general or “non-localized content.”

Software complexity and a lack of reporting or tracking capabilities can make ROI difficult to measure for PMCs. How can you prove this investment impacts your marketing efforts and make a case for more support and resources?

This guide showcases the essential elements you need to know to prove the impact of localized marketing and propel your PMC’s ROI.

SOCi Inc.

Download the guide to discover:

Where property management companies struggle with localized marketing

The three areas of localized marketing you should invest in

How to begin tracking the ROI of your localized marketing strategy

The localized marketing ROI formula

© 2023 SOCi®, Inc. All Rights Reserved

THE GUIDE TO LOCALIZED MARKETING ROI FOR PMCS

How to measure, calculate, and showcase the results from your property management company’s (PMC’s) localized marketing efforts.

A Step-by-Step Guide for Multi-Location Marketers

SOCi Inc.

The Guide
to Localized Marketing ROI

How to measure, calculate, and showcase the results from your localized marketing efforts.

A Step-by-Step Guide for Multi-Location Marketers

SOCi Inc.

The Guide
to Localized Marketing ROI

The Guide
to Localized Marketing ROI

A Step-by-Step Guide for Multi-Location Marketers

Request Your Guide

ABOUT SOCi

SOCi is the marketing platform for multi-location brands. We empower property management companies like Lincoln Property Company, Greystar, and Cushman & Wakefield to scale marketing efforts across all digital channels in a way that's brand directed, locally perfected, and data connected.

As one central place to scale marketing, SOCi makes the impossible possible by enabling top PMCs and their locations to strengthen and scale their digital presence across limitless local search and social pages, while protecting what matters most, their reputation.

For more information on how SOCi can help fuel your localized marketing success — visit us at
www.meetsoci.com or message us at [email protected].