The Apartment Internet Marketing Conference (AIM) is a multifamily industry conference that focuses on digital marketing, branding, social media and more. This year’s conference took place on May 8th – 10th in Huntington Beach, California. SOCi attended as a sponsor and went equipped to talk all things social media.
We understand that the prospective resident uses social media as a key component in their decision-making process. Our team of social media experts enjoyed sharing their wealth of knowledge with different multifamily executives. Whether you were asking about how to get from “like to lease,” or how to make your day-to-day social media efforts easier, team SOCi was there to help.
SOCi was a sponsor last year as well. Here is a is a quick recap of 2016:
Every year, companies submit entries for the annual AIM Video Awards. One of the categories seemed to fit SOCi perfectly. This year we decided to create a video and enter the running for Best Vendor Video.
Our team produced a parody off of the popular reality tv show, The Bachelorette. The video takes place in a beautiful San Diego home where, Aimee, a property manager, makes the tough decision in selecting her social media management platform for her business. Watch the full award-winning video below: