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April 2, 2020
How Up-to-Date Local Listings Can Save Confusion Throughout COVID-19
As a multi-location marketer, we often hear about the importance of local listings. A local listing is a listing in a business directory site... Read more -
March 25, 2020
Common Communication Questions From a Multi-Family Marketer During COVID-19
During SOCi’s recent webinar – A Localized Marketing Response Plan to Address COVID-19 Outbreak, we got a lot of great questions from... Read more -
March 25, 2020
Common Communication Questions From a Brand Marketer During COVID-19
During SOCi’s recent webinar – A Localized Marketing Response Plan to Address COVID-19 Outbreak, we got a lot of great questions from... Read more -
March 24, 2020
Industry News: Google Pauses Reviews, Replies, and Q&A Amid COVID-19 Pandemic
As we all know, situations are changing daily amid the COVID-19 pandemic. These changes are continuing to affect localized marketing and multi-location... Read more -
March 20, 2020
Best Practices for Property Management Companies to Communicate Effectively During COVID-19
As we all know, the Center for Disease Control is monitoring the outbreak of coronavirus, otherwise known as COVID-19. From social distancing... Read more -
March 19, 2020
Best Practices for Brands to Communicate Effectively During COVID-19
As we all know, the Center for Disease Control is monitoring the outbreak of coronavirus, otherwise known as COVID-19. From social distancing... Read more -
March 13, 2020
SOCi is Here to Help Navigate Your Localized Marketing Strategy Through COVID-19
Here to Help With concerns around COVID-19 growing and social distancing becoming more important than ever, it’s a critical time for businesses... Read more -
March 12, 2020
Q&A with Chad Jordan: Learning from a Top Franchise Digital Marketer
Earlier this year, it was announced that SOCi appointed Chad Jordan as the Vice President of Business Development, Brands. Prior to joining SOCi,... Read more -
March 11, 2020
How to Create a Strong Social Media Strategy for Franchisees
As a multi-location business, your franchisees must all be on the same page when it comes to digital presence. All local pages need to be claimed... Read more -
March 6, 2020
SOCi Spotlight: How Bridge Property Management Uses SOCi to Strengthen its Localized Marketing Strategy
Throughout 2019, local ratings and reviews have been the single most impactful element in determining a business’s local search and social... Read more -
March 4, 2020
How to Use Reputation Insight to Build a Content Strategy
Developing content for your multi-location business is no small task. As you begin to build out your next content strategy, it’s important... Read more -
February 28, 2020
7 Reasons to Invest in Paid Social Media – At A Local Level
Organic growth is cost-efficient, but it can’t compare with the mass reach and engagement power of targeted ads and social boosting –... Read more -
February 26, 2020
11 Tips to Rank Higher in Local Search Results
Most multi-location businesses don’t realize the importance of having local websites for each of their locations and are concerned that maintaining... Read more -
February 26, 2020
How Localized Ads Can Boost Your Property’s Visibility Online to Win More Leases
In today’s digital world, it can be hard to break through the noise. With organic reach on the decline, many multi-location marketers are turning... Read more -
February 26, 2020
Roundup – The Latest Localized Search and Social Platform Updates
As a multi-location marketer, it’s critical to stay on top of the latest industry trends. With so much information coming at you at all times,... Read more -
February 20, 2020
The Relationship Between Social Media and Revenue for Multi-Location Businesses
This post was originally published in MarTech Cube. Proving ROI is no easy task. Just ask marketers, who are asked every day to prove how their... Read more -
February 20, 2020
Managing Reviews in A Feedback Obsessed World: Here’s What You Need to Know
Ratings and reviews have become not only a top-ranking factor, but the #1 factor in determining which company a consumer chooses. Consumers are... Read more -
February 14, 2020
The Importance of Customer Reviews: Building Real Credibility in 2020
When it comes to building a reputation for your multi-location business, consumer reviews are a must. Through social media and review sites,... Read more -
February 11, 2020
The 8 Dos and Don’ts for Responding to Negative Social Media Posts
No matter how great your franchise or property, negative comments on social media are an unavoidable part of doing business. Negative comments... Read more -
February 11, 2020
5 Localized Marketing Don’ts for Property Management Companies
As a multi-family marketer, you often hear about what you should be doing when it comes to localized marketing. Have you ever been told what... Read more -
February 10, 2020
The Data Behind Dealing With Negative Reviews
This post was originally published in MarTech Cube. As is the case with many marketing obstacles, the only way to address negative reviews... Read more -
February 6, 2020
How Chatbots Are Revolutionizing Reputation Management
With the internet constantly at our fingertips, managing your multi-location business’s online reputation can be a full-time job. To make it... Read more -
February 4, 2020
State of the Market: The Rise of Localization for Multi-Location Marketers
In the marketing world, localization is the biggest trend that no one is talking about. In terms of marketing, localization is the process of... Read more -
January 31, 2020
SOCi Spotlight: How Rosemont Media Uses SOCi to Better Serve Their Customers
The latest research reveals that 80 percent of consumers consider reviews important to their purchase decision and social is second only to referrals... Read more
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