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January 16, 2020
Localized Search and Social: The Biggest Trend of 2020
Over the past year, one of the biggest trends we’ve seen across digital marketing is an increased focus in localization across top search and... Read more -
January 10, 2020
Top Takeaways from Our Keynote at Multifamily Social Media Summit
We recently attended The Multifamily Social Media Summit, which is the only event specifically developed for property management firms leveraging... Read more -
January 9, 2020
Best Practices for Creating Facebook Business Pages
Whether your multi-location business already has active Facebook business pages, or you have yet to claim them – you’re in the right... Read more -
January 8, 2020
Local vs. Organic SEO: Which is Better for Your Multi-Location Business?
Search engine optimization (SEO) is a term frequently used in the marketing world and holds a lot of weight. SEO is the process of increasing... Read more -
December 17, 2019
Customer Feature: How TI Communities Uses SOCi to Provide High Touch Customer Service
The latest research revealed that 80 percent of consumers consider reviews important to their property search and 75 percent of residents look... Read more -
December 12, 2019
10 Plays to Help You Win in Localized Social Marketing
Localized social marketing (LSM) uses specially crafted social content to engage audiences at the local level. LSM is the biggest untapped marketing... Read more -
December 10, 2019
5 Localized Marketing Predictions for 2020
Just as we were getting comfortable with changing algorithms, the rise of localization, and the decline of organic reach, the ever-changing business... Read more -
November 27, 2019
Google Posts: Here’s What Marketers Need to Know
In today’s digital world, it can be difficult to keep up with the latest trends and maximize visibility around your multi-location business. ... Read more -
November 26, 2019
Facebook Ads Versus Facebook Boost – What Multi-Location Marketers Need to Know
Though it’s hard to keep up with Facebook’s constantly changing algorithm that determines how and why content shows up in users’ feeds,... Read more -
November 19, 2019
Localized Social Marketing Q&A: Mosquito Joe
Localized social marketing (LSM) drives increased traffic and sales to local businesses. But, what are the benchmarks for success? What does... Read more -
November 18, 2019
How to Prepare Your Localized Social Marketing Strategy for the Holidays
It’s beginning to look a lot like Christmas—earlier than ever. Thanksgiving’s late calendar date means an extra early kick-off to a holiday... Read more -
October 30, 2019
Top Takeaways from Localized Social Marketing Thought Leaders
What do you get when top social media strategists and thought leaders gather in one room? SOCi Summit 2019. The recent leading localized digital... Read more -
October 29, 2019
SOCi Launches Listings Management Solution
Customers rely on search engines, city guides, and review sites to find new businesses and provide easy and accurate ways to connect with a business.... Read more -
October 28, 2019
Customer Feature: ChoiceLocal’s Agency Perspective on Scaling Localized Content
The latest research shows that nearly 80 percent of consumers report that social content affects their purchase decisions. Social media is the... Read more -
October 24, 2019
What Every Property Management Company Needs to Know to Fully Leverage Localized Social Advertising
With nearly 3.5 billion active social media users worldwide, likes, posts, shares, and yes—reviews—are here to stay. All this digital noise... Read more -
October 24, 2019
What Every Franchise Brand Needs to Know to Fully Leverage Localized Social Advertising
With nearly 3.5 billion worldwide social media users active on a number of social platforms, reaching the right customer with the right message... Read more -
September 23, 2019
SOCi Launches New SOCi Score for Organic Content
Have you ever wondered what content is performing better? Or who in your multi-location business is killing it at social? SOCi can tell you!... Read more -
September 23, 2019
How Customer Ratings Impact Search Rankings
This guest article was written by Andrea Brandon, Vice President of Marketing and Creative Services at Mindstream Media. Andrea guides marketing... Read more -
September 12, 2019
SOCi Names “Unicorn” CEO Doug Winter to Board of Directors
Localized Social Marketing Leader Taps Winter to Help Scale Rapid Growth SOCi, the leader in social media and reputation management for multi-location... Read more -
September 9, 2019
The Presence, Care, Growth Model of Property Marketing
This post was originally published on Knock. Whether you have 10 or 100 multifamily properties under management, every community can benefit... Read more -
September 5, 2019
SOCi Launches new Assist Packages for Multi-Location Businesses
Localized social marketing includes three key areas of social marketing; presence, care, and growth. While multi-location businesses must have... Read more -
August 29, 2019
Customer Feature: Fogelman Properties’ Perspective on the Importance of Online Reputation
In today’s rental market, online reviews have become a key differentiating factor for properties, and it’s essential to deploy a strategy... Read more -
August 26, 2019
The State of Localized Social Marketing: Marketers See the Power of LSM
Marketers don’t just need data; they need relevant data and complementary analysis. That’s what SOCi has provided in the latest State of... Read more -
August 23, 2019
Customer Feature: Goldfish Swim School’s Perspective on the Need and Value of Social Boosting
Facebook Boost allows businesses to leverage existing social content and maximize social media ROI. Facebook has reduced organic reach for business... Read more
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