SOCi Launches Reputation Insights to Continue Empowering Multi-Location Businesses to Proactively Manage Online Reputation

Posted by Olivia Starr
March 21, 2019

Reviews are now the primary factor consumers consider when deciding whether to do business with a company or to pass it up for more highly rated options, according to our research report. As a result, it is critical for companies . . . Read More

Here’s How Local Reviews Can Impact Your SEO

Posted by Mac Mischke
March 19, 2019

As a local business, reviews are your lifeblood. According to a research report created by SOCi and the Local Search Association, positive online reviews are the most important factor for consumers who are considering a purchase. However, we’re now learning that . . . Read More

Is Your Property’s Social Presence Reactive or Proactive?

Posted by Mac Mischke
March 6, 2019

How much time do you spend dealing with negative reviews? As a property manager, reputation management can eat up all your time if you don’t get out in front of the sentiment surrounding your community. Since you’ll be analyzing reviews . . . Read More

The New Social Media: From Macro to Micro

Posted by Mac Mischke
March 6, 2019

The top social networks for local businesses are empowering business owners with the ability to connect with consumers on a micro level. Marketers are often drawn to digital because of its ability to reach a massive audience on a macro . . . Read More

How Property Managers Can Improve Review Response Time

Posted by Mac Mischke
March 6, 2019

Reputation management can feel somewhat ambiguous at times. It’s not like social media engagement, which is easy to track using meaningful engagement metrics like shares and comments. Still, one thing is crystal clear when it comes to reputation management; every . . . Read More

3 Key Takeaways from Facebook’s Phillip Rather’s Session at LSA19 – You Are Here: The State of Local

Posted by Olivia Starr
February 28, 2019

At this year’s LSA19 conference in Dana Point, CA, Phillip Rather, Head of Local at Facebook, explained in his session titled, “You Are Here: The State of Local” that Facebook is about more than just boxes on a page — . . . Read More

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